DMO Roundtable

Moderators:  Marlise Taylor, Director, Tourism Research, Visit NC – Economic Development Partnership of North Carolina; Jeffrey Eslinger, Senior Director, Market Insights, Hawai‘i Visitors & Convention Bureau; Dee Ann McKinney, Marketing Research Director, Missouri Office of Tourism

A great way to kick off your MOF experience is the DMO Roundtable. The informal open-forum discussion typically surfaces the most urgent research and measurement issues confronting destination management and marketing organizations. If you’re a DMO, you’ll be interested to hear what your colleagues are up to and raise issues of your own. If you’re a supplier with DMO clients, it’s an ideal way to hear what the burning issues are for clients like yours.